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← Supplements & health hooks

Whiteboard ads for supplements & health

Hand-drawn explainer story with voiceover.

The angle

Why [the usual fix] fails – and how [product] works instead

4 scenes · works for problem aware, solution aware viewers

Every scene follows

[subject] performs [one action] in [setting]. [shot size + ONE camera move]. [lighting + mood]. [continuity constraint].

Opening lines to test

  • Curiosity & pattern break“Read the label with me.”
  • Curiosity & pattern break“The ingredient I didn't expect.”
  • Problem callout“Afternoon slump hitting hard? Watch this.”
  • Problem callout“Hate the taste of most greens powders?”

A good take

  • · Style lock holds: same material, palette and character design in every scene
  • · The real product is recognizable (shape, colors, label) even in the stylized world
  • · One clear action per scene, readable at phone size
  • · No text or garbled lettering inside the image – text lives in the timeline
  • · Voice timing matches the scene length

Doubts to answer

  • · Does it taste okay?
  • · What exactly is in it?
  • · Is it safe with my medication?
  • · How long until I notice anything?
  • · Is it third-party tested?

Stay compliant

  • · No disease claims – stick to approved structure/function wording.
  • · Avoid “guaranteed” results and before/after weight claims.
  • · Add “results vary” where you show outcomes.

More formats for supplements & health: Podcast clip · Skeleton explainer · Street interview · Problem as a character · Mechanism explainer · UGC testimonial · Cartoon ad · Talking product

Make this whiteboard ad for your product

Paste your product link – the script follows this structure, the product stays accurate in every frame.

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